Building a Social Media Campaign that Works

As a freelancer and consultant, a lot of times I have been asked for advice from clients who would like to  increase the effectiveness of their social media campaigns.

Sometimes, the social shares and engagement on the content and social media posts are just not tallying up to the level(more…)

How to Keep Ideas Simple

Have you ever saw an amazingly successful business or idea and thought to yourself, “I could have thought of that?”
The list of A listers that I can think of start from the likes of Twitter,(more…)

How to Market on Instagram

I love Instagram.

Don’t just take my word for it. There are more than 200 million active users on Instagram right now per month.

That’s 200 million potential customers from your Instagram account. A lot of potential opportunities on this somewhat younger platform(more…)

Life of the NY-LON Expat

In 2006, I was a college sophomore at Barnard College in the heart of New York City. At 19 years old, I was eager to travel and see another part of the world. I have been living in New York City since I was 10, after trekking over from the currently(more…)

36 Hours in London

Recently, I have been requested by readers to do a 36 hours in London post. It won’t be easy to fit all of my favourite things in 36 hours, but I will try. :-)

On arrival

Where to stay:

Kick you feet up in luxury at The Savoy for some good old English(more…)

Awesome Things in 2013


2013 was an amazing year. I started my wonderful little corner of the internet (a.k.a my blog – New Yorker in London) after an epiphany to share more of my world with family, friends and fellow readers like you.

Taking the leap. It was a year of huge change for me. With the help of friends and family, I successfully made the leap from a financial diva to a digital media bod and I absolutely loved every single moment with no regrets. It(more…)

New Yorker in London for Christmas

“Chestnuts roasting on the open fire…”, ah, as I hear the Christmas songs playing in the background with Nat King Cole’s soothing voice resonating through the apartment, feelings of warm and coziness just fills me up with excitement for the(more…)

New Yorker in Magical Prague

“You know, I think you will love it. Prague is a beautiful city, you might not want to come back…” my friend’s voice was still playing in the back of my head as we landed at Prague’s Václav Havel Airport.

I looked out from the window of my seat as the(more…)

Best Ice Rinks in London This Winter

Ahh, it’s that time of the year when various Christmas commercials are tugging at our hearts just before the holiday season kicks off. With Thanksgiving and Christmas just around the corner, the first thing I would like to tick off my holiday check(more…)

A Little Slice of Parisian Charm in Piccadilly Circus

I still remember my short visit in Paris back in June and how cozy it was to wonder down Rue de Saint Dominigue (read more here). The brasseries and restaurants were filled with visitors from around the world and the nostalgic music that would greet us(more…)

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